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Design, When Everybody Designs—Ezio Manzini (Medea Talks #27)

September 10, 2015 @ 16:0018:00

Part of the book cover of Design, When Everybody Designs (MIT Press 2015)
Part of the book cover of Ezio Manzini’s Design, When Everybody Designs (MIT Press 2015)

We live in a world where everybody designs: individuals, communities and companies, even cities and entire regions.

In his Medea Talk on September 10, Ezio Manzini discussed how amateurs and professionals collaborate in creating social innovations that have the potential to make our societies more resilient and sustainable.

View Manzini’s presentation in the video embedded below, or on YouTube.

EZIO MANZINI is a leading thinker in design for sustainability. He is the author of Design, When Everybody Designs (MIT Press 2015), which is an introduction to the field of design for social innovation. The book explores the role of design, both expert and non-expert, in the ongoing wave of social innovation toward sustainability.

After the Medea Talk (at about 5.30 PM), the Niagara Café will be open for business (refreshments & snacks). You are welcome to drop by even if you don’t have time to go to the lecture!

LocationNiagara, room C0E11 (Hörsal C) B0E07

Design, When Everybody Designs

In a fast and profoundly changing world everybody designs. “Everybody” means not only individual people, groups, communities, companies and associations, but also institutions, cities and entire regions. And “design” means that, whether they like it or not, all these individual and collective entities are forced to bring all their designing capabilities into play to devise their life strategies and put them into practice.

The result of this diffuse designing is that society as a whole can be seen as a huge laboratory in which unprecedented social forms, solutions and meanings are produced and social innovation is created.

Manzini’s Medea Talk starts here and goes on to discuss what design should and could do. With help of a number of case studies drawn from different parts of the world, he will discuss how design experts may lead the way in the creation of social innovations necessary in the formation of a resilient and sustainable society.

Ezio Manzini
Ezio Manzini

About Manzini
For more than two decades, Ezio Manzini has been working in the field of design for sustainability. Most recently, his interests have focussed on social innovation, which is considered as a major driver of sustainable changes. He started DESIS, an international network of schools of design specifically active in the field of design for social innovation and sustainability.

Presently, he is Chair Professor of Design for Social Innovation at the University of the Arts London, Honorary Professor at the Politecnico di Milano, and Guest Professor at Tongji University (Shanghai) and Jiangnan University (Wuxi).

Design, When Everybody Designs (2015) is part of the MIT Press series Design Thinking, Design Theory, where also Malmö University related Design Things (2011) is included. Other related books are Making Futures (2014) and Collaborative Media (2013), both MIT Press.


September 10, 2015
16:00 – 18:00
Event Category:


Medea, Malmö University


Nordenskiöldsgatan 1
Malmö, 211 19 Sweden
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